Broadsides

These were large broadsheet newspaper sized paper resources that were circulated mostly without illustration.

They were used for advertising during the Victorian era – especially for Music Halls, Theatres and the Circus or Freak Shows.

News

Before Newspapers, there were Broadsides which were the same size as modern Broadsheets – but were made of much thinner paper and had a much smaller distribution.

They were only one sided and printed by the same person in any given area.

Advertising

Broadsides were the first places where advertising in paper from took place with events or products being brought to public attention via this form.
There would invariably be a lithographic layout in a billboard form. This was most common during the Victorian era

Proclamations

This is an extension of News but to do with a specific event or announcement of note.

This could be of a marriage, divorce (as in the case of Henry VIII & Catherine of Aragon)

Or, more importantly of a change in law to be made to the general public. Unlike the news, this would be a one subject announcement with scant detail. See also Declarations & Treaties in the Shoppe window

Ballads

These were song sheets effectively, accounts of lives put to a melody.

Often at a hanging of note, a ballad of the victim would be written about them and be distributed during the period between imprisonment and death.

This was especially true of celebrity criminals such as Claude Duval/Dick Turpin – both highwaymen, or Jack Sheppard, the escapologist and thief-taker